The benefits of live streaming enables this new mode of live communication to connect people in real time, on any digital platform, anywhere in the world. While many industries are only beginning to experiment with live video streaming, the benefits are making a significant impact.
Live video broadcasting was once considered exclusive to the large pockets of media corporations. In recent years, live video streaming has exploded into the digital space thanks to advanced technology, and the marketing and social media giants who recognised the opportunities webcasting presents to businesses and consumers. Live video streaming is now available everyone.
Benefits of live streaming for business